Toronto is defined by the interconnected stories, voices, perspectives of the people who create within it.
To invite Americans to come north of the border and experience our city, we collaborated with local visionaries—kicking off with director Julien Christian Lutz (pka Director X), musician and songwriter Mustafa, and artist BlackPowerBarbie—to share the best views from their POV.
Awards
The One Show - Shortlist 2x
Client - Destination Toronto
Copywriters - Megan Radisa, Jessica Fraioli
Associate Creative Director - Ana Segurajauregui
Creative Director - Lorne Covant
Producer - Katie Link
Directors - Director X supported by Kit Weyman, BlackPowerBarbie